Gene Simmons, Co-Founder of Kiss, on forming the band and becoming a rockstar!

Gene created Kiss out of a love for music and a desire to succeed on his own. With an incredible persona, the group brought to life iconic songs like Rock and Roll All Nite and I Was Made for Lovin' You which changed the world of music forever! As a co-lead singer, Gene provided energy to performances that was unprecedented and ignited crowds. This helped push the group into a sensation around the globe! Gene talks about how the face paint became a part of the band's identity and how to build a strong brand. He discusses how he has cultivated an immense fanbase around the globe and the power of that. He also touches on what is next for him!