Generational Data: Who's Spending, Buying, Renting, & Driving Growth

from Dan Kennedy's Magnetic Marketing Podcast · host Russell Brunson, Dan Kennedy

In this episode, Magnetic Marketing Maven Adam Witty sits down with Chris Porter, co-author of Big Shifts Ahead, to break down how demographic trends are reshaping homeownership, hiring, policy, and product demand. Chris reveals how each generation, from Savers to Globals, behaves, spends, and creates distinct opportunities for entrepreneurs who can read the patterns. Tune in for a practical guide to positioning your business for the demographic shifts driving the next two decades of growth. MagneticMarketing.com NoBSLetter.com

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This episode is 48 minutes long.

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This episode was published on February 27, 2026.

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