Georgiana Huddart of Hunza G - My Big Idea #26

Hello and welcome to episode 26 of My Big Idea, an Asos podcast giving young women advice and inspiration to start their own businesses. This week's host Nellie speaks with Georgiana Huddart, creative director of British fashion brand HunzaG. Originally born as Hunza in 1984 under the direction of Peter Meadows, the label enjoyed huge success with its signature, unique crinkle-stretch fabric. The Hunza dress became an iconic 80s piece, with Julia Roberts wearing it in Pretty Woman. 30 years on, creative director Georgiana Huddart has collaborated with Peter to re-launch the brand as HunzaG. Georgiana ensures all the pieces are still made in London, consistent with the brand's British roots.Georgiana made contact with Pete Meadows after a friend of his noticed her home made hunza dress at a party. ‘I searched for five years to find the fabric. I managed to get hold of 40 meters and made my own dress', told Georgiana. After sporting the vintage style, Georgiana was put in touch with Pete and the two, sharing their love for the crinkly fabric, decided to re-launch the brand together. The four-month old brand has already racked up an impressive list of celebrity customers, including Clara Paget, Georgia May Jagger, Mary Charteris and Pandora Sykes. Hunza G has also been featured in W magazine, Vogue, Man Repeller, Style, Refinery 29 and Grazia. Georgiana tells Asos editor Nellie how she and Pete Meadows connected and relaunched the famous 80s brand. This is Georgiana's big idea. Hosted on Acast. See acast.com/privacy for more information.