Get Customers To Buy Again with Josh Blackburn with Josh Blackburn (Episode 96)

👉 Ready to start your own online store? Start here:  https://dropshipunlocked.com/start?utm_source=podcast&utm_medium=audio&utm_campaign=ep96-retention-with-josh-blackburnFind out how Josh can help you ➡️https://www.blackburndigital.com/ Follow Josh on LinkedIn ➡️ https://www.linkedin.com/in/josh-james-blackburn/ 🗣Hosts Lewis Smith and James Eardley welcome Josh Blackburn, a seasoned e-commerce expert and owner of a leading retention marketing agency. Josh shares his expertise on retention marketing and how it can transform e-commerce businesses by fostering customer loyalty and driving repeat purchases.👉 Prefer to watch this on Youtube? Check it out here  ➡️ https://youtu.be/OcE0_zaMo7Q---------------------------------------------------------Topics Discussed:★ Importance of Retention Marketing: Cost-effectiveness of retaining customers vs. acquiring new ones. Building brand loyalty and creating repeat buyers. Enhancing customer lifetime value and overall profitability.★ Zero-Party Data: Definition and significance of zero-party data. Collection methods such as surveys and quizzes. Leveraging data for personalised marketing.★ Email Marketing Strategies: Building customer relationships and driving repeat purchases. Effective email marketing strategies like automated workflows.---------------------------------------------------------Links and Resources Mentioned:Josh's Youtube Channel: https://www.youtube.com/@JoshJBlackburnPick up a copy of Lewis’ book: https://htabook.com Get Shopify for £1 a month for 3 months: https://www.dropshipunlocked.com/shopify Get a free trial with a professional phone line: https://www.dropshipunlocked.com/circle Key Takeaways:★ Retention Over Acquisition: Retaining customers is more cost-effective and valuable than constantly acquiring new ones.★ Zero-Party Data: Collecting directly from customers through engaging methods provides accurate and actionable insights.★ Personalised Marketing: Using customer data to tailor communications enhances customer experience and loyalty.★ Effective Email Marketing: Automated workflows, personalised messages, and regular updates keep customers engaged and drive repeat purchases.FOLLOW:Instagram: https://www.instagram.com/dropshipunlocked/Twitter: https://twitter.com/DropshipUnlockdLinkedIn: https://uk.linkedin.com/company/dropship-unlockedYoutube: https://www.youtube.com/c/dropshipunlockedlewissmithWebsite: https://www.dropshipunlocked.comThank you for listening to the Dropship Unlocked Podcast! Don't forget to subscribe and leave a review on your favourite podcast platform.★★★Dropship Unlocked - Lewis Smith★★★🌏Watch Our Free Training ➽ https://dropshipunlocked.com/start?utm_source=podcast&utm_medium=audio&utm_campaign=ep96-retention-with-josh-blackburn