Get Intentional With the MOVE Go-To-Market Framework

This week on the Kula Ring podcast we sat down with return guest Sangram Vajre, the co-founder of Terminus. He chats us through his latest book, ‘MOVE: The 4-question Go-to-Market Framework,’ which was created to propel businesses forward in their go-to-market process. Sangram pulls excerpts from this book and shares his knowledge with Jeff and Carman on how marketers can approach their go-to-market to be more intentional and make better decisions for their companies.