Get Known. S4 E2 - Mike Butcher from TechCrunch

In this episode, we got the chance to sit down with the one and only Mike Butcher from TechCrunch.  Having been with the publication since 2007, and a working journalist since the mid-90s, Mike has so many insights on the industry and tech journalism. He was kind enough to give us a first-hand look at how TechCrunch has developed from a pioneering blog into the online media icon it is today.   As one of the most significant tech media, TechCrunch gets hundreds of pitches daily.  Mike helped us understand his views on what makes a great story and extremely useful advice on what he is looking for in a pitch.