Getting Clayed: The Crockd Story | #150

In this episode of Add To Cart, we are joined by Rosa-Clare Willis and Andrew Ford, Co-founders of DIY pottery kits, Crockd. They are on a mission to help friends and family have real connections through the power of creativity. Both from a start up and UX background, they only launched Crockd two years ago and are now selling across Australia, Europe and the US. Even more impressive, what started as a physical set up with a warehouse is now a fully remote team scattered across the world. In this episode, Rosa and Andrew share their UX tips for how to create a website that converts. They also share their insights from their recent New York citizenship and best of all, reveal their unpopular opinions about the world at large - including buy now pay later and discounting. Links from the episode:CrockdLittle SuccersStart Up Reality - BTS at CrockdSignet and Cheers Sweetie (sponsored)Shopify Plus and LSKD (sponsored)Questions answered:How did you formulate such a strong brand identity?What advice would you give to other Australian brands looking to expand into the Americas? What’s your most unpopular opinion?Thanks to our sponsors, Shopify and Klaviyo, for bringing you the show.Sponsor Add To Cart: https://addtocart.com.au/sponsor/ Hosted on Acast. See acast.com/privacy for more information.Subscribe to the Add To Cart newsletter  SMS us to Suggest a Guest Connect with Nathan Bush Join the Add To Cart Community