Getting Found in the Age of AI: What Every Online Business Owner Needs to Know with Wes Towers

There's a lot of upheaval in the online space right now — and if you're feeling overwhelmed trying to figure out what's actually working, you're not alone.Today I'm joined by Wes Towers, founder of Uplift 360, all the way from Australia, and we're digging into something that every online business owner needs to understand: how to get found in AI search models, voice search, and all the places your future customers are looking for answers.Here's the stat that stopped me cold while I was studying on my flight home from Texas: researchers tested four major AI platforms and found that 44% of the sources those tools cited weren't even ranked on traditional search engines. That means the playing field just got a whole lot more interesting for the rest of us.In this episode we cover:What AEO (Answer Engine Optimization) actually is and how it differs from traditional SEOWhy ChatGPT, Google AI, Claude, and Perplexity all work differently on the backendWhy less website traffic doesn't mean less revenue — and what's actually happeningHow niching down makes you a big fish in a small pond in the AI eraWhy fresh, consistent blog content is still the foundation of showing up everywhereA real story of a consultant in a small Australian town who got chosen as "the best in Australia" by ChatGPTThe bottom line? People have problems. You can solve them. If you tell the world you can — someone will find you. This episode shows you how.Connect with Wes: uplift360.com.auJoin the free Facebook Community! Connect, Learn, Grow, Build https://www.facebook.com/groups/freedomentrepreneurcommunityBiz in a Box CRM is the ultimate all-in-one solution designed to simplify and scale your business. Imagine managing every aspect of your operations — from smart contact segmentation and automated follow-ups to call and text functionality, calendar booking, funnels, websites, and even social media scheduling — all from one intuitive platform. No more juggling multiple tools or paying for endless subscriptions. With built-in AI employee support, Biz in a Box CRM doesn’t just organize your business, it actively helps you run it. It’s like having a full-time team behind the scenes, so you can focus on growth, impact, and freedom.Book your demo: https://bizinaboxsolutions.com/crm