Getting Podcast Guests to Share Their Episodes | Karen Roberts

If you're a podcast host with an interview-based podcast, you've felt the pain I'm about to mention. You have a great interview with a guest, the episode comes out, you send them the links and some assets to share, then crickets. Thankfully, this painful reality doesn't have to be yours. In this episode, Karen Roberts shares the formula for getting podcast guests to promote their episodes. Get ready to go from being ghosted by guests to watching them become your show's ambassadors!MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/317Chapters00:00 Introduction to Podcast Guest Promotion02:52 The Importance of Guest Preparation06:11 Post-Recording Engagement Strategies09:05 Creating Promotional Assets for Guests11:49 Building Relationships Through Communication14:45 Recap and Final ThoughtsTakeawaysIt's essential to clearly communicate your expectations to guests.Preparation starts even before the recording takes place.Post-recording engagement is crucial for guest promotion.Creating promotional assets can significantly ease the burden on guests.Building relationships with guests can lead to better promotion.Don't hesitate to remind guests about their promotional responsibilities.Utilizing social media effectively can enhance episode visibility.Asking for shout-outs can be beneficial for audience growth.Organizing tasks with a checklist can streamline the promotion process.Over-communication is key in maintaining guest relationships.MORE ON THIS EPISODE: HTTPS://PODMATCH.COM/EP/317PodMatch has officially launched a podcast network for independent interview-based podcasts! To apply to be part of the network, please visit https://PodMatch.com/network and press the "Join Network" button in the top center of the screen. While you're there, be sure to check out some of the incredible shows in the network!