Giant Food’s New Loyalty Program Builds on Digital Relationship

from Leaders in Customer Loyalty, Powered by Loyalty360 · host Loyalty360

Send us Fan MailRyan Draude is the Head of Loyalty and Digital, and Melanie Butler is the Manager of CSM at Loyalty Strategy at Giant Food, a retailer in the Washington DC, Virginia, Maryland, and Delaware area with over 160 stores. In 2020, Giant Food won a Silver award in the Loyalty Program Design at the Loyalty360 annual awards.Loyalty360 CEO Mark Johnson recently spoke with Draude and Butler about their customer engagement programs.

Episode metadata supplied by the publisher feed · Published May 4, 2021

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Giant Food’s New Loyalty Program Builds on Digital Relationship

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