Giving Ideas "Mass": The New Era of AI Storytelling with Alex Mashrabov Founder of Higgsfield AI episode artwork

EPISODE · Mar 26, 2026 · 13 MIN

Giving Ideas "Mass": The New Era of AI Storytelling with Alex Mashrabov Founder of Higgsfield AI

from The Nebius for Startups Podcast

🚀 Apply to Nebius for Startups: https://www.nebius.com/startups 🎧 Explore more episodes: https://www.nebius.com/startups/podcast Alex is the founder of Higgsfield AI and a veteran of the social media space, having previously seen his company acquired by Snap. In this episode, we explore how Higgsfield AI is filling the gap between a creative idea and a finished video. Alex breaks down why they are moving away from simple text boxes to create more user-friendly interfaces that allow anyone to express themselves on platforms like TikTok and Instagram. We also discuss the technical "aha" moment behind world models and why Alex believes AI-generated personalities are the next frontier of art. 👤 About the Guest LinkedIn: https://www.linkedin.com/in/amashrabov/  X (Twitter): https://x.com/alexmashrabov (or @alexmashrabov) Company website: https://higgsfield.ai/ 🚀  About Nebius for Startups Nebius for Startups partners with leading AI founders building for scale—providing GPU credits, hands-on engineering support, and a global ecosystem to accelerate growth. Reduce infrastructure bottlenecks, avoid scaling missteps, and move faster. 👉 Apply now: https://www.nebius.com/startups 🌐 About Nebius Website: https://www.nebius.com LinkedIn: https://www.linkedin.com/company/nebius X: https://x.com/nebiusai

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Giving Ideas "Mass": The New Era of AI Storytelling with Alex Mashrabov Founder of Higgsfield AI

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