Global Lessons from Coffee Success | Achilleas Lazarou, Business Developer and Portfolio Manager, Coffee Island

In this episode of The Brand Called You, Achilleas Lazarou, business developer of Coffee Island shares his journey from a physics instructor to an international coffee franchise leader, Achilleas shares his journey, the importance of cultural intelligence, how to scale a brand globally, and why experience—not just coffee—drives customer loyalty.00:43- About Achilleas LazarouAchilleas is a business developer and a portfolio manager of Coffee Island, which is a coffee outlet chain with 483 outlets in Greece, Cyprus, the UK, UAE, Canada, Switzerland, Egypt, and Romania.