GLP-1s and SNAP Changes Are Rewriting Grocery Merchandising | Spotlight Series

In this Retail Technology Spotlight episode, Chris Walton sits down with Kevin Billings, Vice President of Business Development at Sifter Solutions, to unpack how GLP-1 medications, SNAP legislation, and nutrition focused merchandising are reshaping the future of grocery retail. From state-by-state SNAP restrictions to hyper personalized shopping experiences powered by nutrition data, Kevin explains why retailers can no longer afford to treat food intelligence as a niche capability. Drawing from decades of experience across the American Heart Association, Label Insight, NIQ, and Sifter, Kevin shares how retailers can use product level nutritional data to drive compliance, improve shopper experiences, and prepare for a future where health outcomes increasingly influence merchandising strategy. The conversation also explores how grocers can connect pharmacy, loyalty, and merchandising programs to serve shoppers using GLP-1 medications while differentiating themselves against competitors like Amazon and Walmart. From electronic shelf tags and personalized promotions to Arkansas’ statewide SNAP technology rollout, this episode offers a practical look at how retailers can prepare for the next era of food as medicine and nutrition driven retail innovation. Key Topics Covered: • 00:11:36 – How SNAP restriction waivers are changing grocery retail state by state • 00:15:57 – Why retailers need product level nutrition data for compliance and merchandising • 00:18:22 – Inside Arkansas’ first statewide SNAP shopper technology initiative • 00:24:25 – Why grocers should already be merchandising for GLP-1 shoppers • 00:31:53 – Kevin’s vision for the future of hyper personalized grocery shopping See our past 8 years of wonderful Spotlight Series podcast guests, featuring roughly 200 movers and shakers in retail, by clicking here: https://omnitalk.blog/category/spotlight-series-podcast/ #retailtech #groceryretail #GLP1 #foodasmedicine #SNAP #retailinnovation #nutrition #AI #retailoperations #merchandising #loyalty #pharmacy #grocerytech #OmniTalk #retailpodcast *Sponsored Content*