GNC and The Vitamin Shoppe Had a Wild Ride in 2020

GNC and The Vitamin Shoppe had a wild ride in 2020, but did either stay on the bull long enough to get a score? GNC and The Vitamin Shoppe are both specialty retailers with an emphasis on brick & mortar locations GNC and The Vitamin Shoppe both sell health and wellness products GNC and The Vitamin Shoppe both faced challenging COVID-19 business environments Yet, GNC and The Vitamin Shoppe came out of 2020 with two very different trajectories for their prospective businesses. In this podcast episode, I’ll provide a "Year in Review" for both GNC and The Vitamin Shoppe that should provide an important recap for anyone that is considering either specialty retailer within their sales channel strategies going forward.