Go Luck Yourself by Andy Nairn

https://thebookvoice.com/podcasts/2/audible/8959 to listen full audiobooks. Title: Go Luck Yourself Author: Andy Nairn Narrator: Neil Glasgow Format: mp3 Length: 5 hrs and 3 mins Release date: 07-06-21 Ratings: 4.5 out of 5 stars, 3 ratings Genres: Workplace & Organizational Behavior Publisher's Summary: Luck is a four-letter-word in business circles. But the truth is that fortune plays a part in every success story - and every failure. In Go Luck Yourself, one of the world’s leading brand strategists explains how a hunting trip led to the invention of VELCRO®. How a little mermaid inspired a famous campaign for Amazon. How a stolen rabbit spurred on Walt Disney. And more importantly, how you can stack the odds in your brand’s favour.