Going Deep with Influencer Marketing | Adam Hadi, Current episode artwork

EPISODE · Jan 25, 2022 · 34 MIN

Going Deep with Influencer Marketing | Adam Hadi, Current

from Out of the Box · host ironSource Ltd

In this episode of Out of the Box, our host Jess Overton, Director of Demand at ironSource Aura, sits down with Adam Hadi, VP Marketing at Current - a digital banking app with more than three million users. Jess Overton is joined by Adam Hadi, VP of Marketing at fintech company Current. Listen or read the transcript below to learn how influencers are actually integrated into Current's product to drive user engagement; how Current strikes the balance between giving influencers creative license versus giving strict guidelines; and practical tips for getting started with influencer marketing.  Tune in here or read the edited highlights: https://www.is.com/community/podcasts/out-of-the-box/current-adam-hadi-influencer-marketing/

In this episode of Out of the Box, our host Jess Overton, Director of Demand at ironSource Aura, sits down with Adam Hadi, VP Marketing at Current - a digital banking app with more than three million users. Jess Overton is joined by Adam Hadi, VP of Marketing at fintech company Current. Listen or read the transcript below to learn how influencers are actually integrated into Current's product to drive user engagement; how Current strikes the balance between giving influencers creative license versus giving strict guidelines; and practical tips for getting started with influencer marketing.  Tune in here or read the edited highlights: https://www.is.com/community/podcasts/out-of-the-box/current-adam-hadi-influencer-marketing/

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Going Deep with Influencer Marketing | Adam Hadi, Current

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This episode was published on January 25, 2022.

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In this episode of Out of the Box, our host Jess Overton, Director of Demand at ironSource Aura, sits down with Adam Hadi, VP Marketing at Current - a digital banking app with more than three million users. Jess Overton is joined by Adam Hadi, VP of...

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