Going from Creating Content to Making Products episode artwork

EPISODE · Jan 30, 2025 · 29 MIN

Going from Creating Content to Making Products

from Shopify Masters · host Shuang Esther Shan, Shopify

Lindsay Silberman has extensive experience as a magazine editor and content creator before launching Hotel Lobby Candle, a candle company designed to take customers back to their favorite travel destinations. Lindsay shares her journey of learning how to create products and she gives advice on pitching editors and writers for media coverage.To learn more about Hotel Lobby Candle and for show notes: https://www.shopify.com/blog/hotel-lobby-candle-storytellingFor video interviews with founders, subscribe to the Shopify Masters YouTube channel. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Lindsay Silberman had a career as a magazine editor and content creator before starting Hotel Lobby Candle, a candle company that combines her love for travel and storytelling.

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Going from Creating Content to Making Products

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This episode is 29 minutes long.

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This episode was published on January 30, 2025.

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Lindsay Silberman has extensive experience as a magazine editor and content creator before launching Hotel Lobby Candle, a candle company designed to take customers back to their favorite travel destinations. Lindsay shares her journey of learning...

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