Going International & Maintaining Consumer Love

At DSG Consumer Partners, we have always been channel agnostic and invest in both online-first and offline-first brands. Love, Bonito one of the largest womenswear brands in Asia, is a great case study of an online-first brand that has grown across physical stores in Asia-Pacific while remaining sharply focused on its target consumers. Listen in to hear Dione Song, CEO of Love, Bonito discuss The elements of a world-class omnichannel consumer experience in women’s apparelFundamental KPIs for Love BonitoMaintaining consumer love while going global You can also watch the full episode on the DSGCP website.