"Going VIRAL transformed my business!" Kim Innes, Founder & CEO of Humble Crumble

from Strategy & Tragedy: CEO Stories with Steph Melodia · host stephaniemelodia

Kim Innes Is the Founder & CEO of Humble Crumble - the country's most loved dessert that went viral! She is also a Forbes 30 under 30 winner of the Everywoman Scale Up award, and one of NatWest x Telegraph’s Top 100 Female Entrepreneurs to Watch.In this interview, Steph and Kim cover...🧁 Kim's passion for baking and particular love of crumble 🧁 Applying 'The Lean Startup' principles to a food business🧁 The near-misses and mistakes made along the way🧁 How Humble Crumble unexpectedly went VIRAL🧁 ...and maintained momentum as they grewVisit a Humble Crumble near you: https://www.humble-crumble.com/pages/locationsWhat resonated with you from this interview?Get involved in the conversation:🤍 Instagram: https://www.instagram.com/stephmelodia/🤍 LinkedIn: https://www.linkedin.com/in/stephmelodia-keynotespeaker/🎬 Watch the episode on YouTube: https://www.youtube.com/@stephmelodia/🙏🏼 Support the show on Patreon: https://www.patreon.com/user?u=108229517🎧 Don't forget to subscribe, rate, review, and share with a friend!

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This episode is 50 minutes long.

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This episode was published on May 21, 2025.

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