EPISODE · Sep 29, 2021 · 13 MIN

Going with the flow

from Managing innovation - creating value from ideas · host John Bessant

Send us a textSometimes it’s the simplest ideas which change the world. A metal box which can be easily loaded and unloaded transformed the pattern of world trade and the economics of shipping and distribution. Brainchild of Malcolm McClean the idea of containerisation is one of those innovations which changed the world.McLean was a tough entrepreneur who’d already built a business out of trucking. He’d learned the rules of the innovation game the hard way and knew that having a great i...

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Going with the flow

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