Golden Rules of Effective Segmentation in 2022

109 - Email segmentation is the division of your customer database into small groups (called segments) based on specific sets of criteria.Segmentation is a way to deliver relevant email marketing information that is personalized to each set of users, based on different factors.In this repurposed episode, Vira and Alissa reveal the four effective segmentation rules that will help you to deliver the right message to the right person at the right time.More info is here! Claim your free email marketing audit!