Good News: Competition Just Got Easier for Personal Trainers episode artwork

EPISODE · Mar 4, 2026 · 40 MIN

Good News: Competition Just Got Easier for Personal Trainers

from Fitness Business Insights with Matt Robinson · host Matt Robinson

Everyone says competition in the fitness industry is getting worse.The data says otherwise.In this episode of Fitness Business Insights, I break down the latest UK fitness industry numbers and reveal something most coaches are missing: in-person personal training competition is no longer rising at the rate demand is.Using up-to-date 2026 gym membership data and registered PT numbers, I explain why:Gym memberships are growing faster than the number of registered PTsThe members-per-PT ratio has started reversingOnline coaching demand has dropped significantlyRemote personal training searches have fallen sharplyIn-person services are becoming a stronger opportunity againWe look at why this is happening, what societal shifts are driving it, and how broken gym-based models and online saturation are reshaping the market.Most importantly, I explain what this means depending on where you are in your career:If you’re just starting outIf you’re fully booked and ready to raise pricesIf you’ve been struggling onlineIf you work face-to-face, or have been considering going back to in-person services, this episode will give you clarity and confidence backed by real industry data.The opportunity is there. The question is whether you position yourself to take it.

Episode metadata supplied by the publisher feed · Published Mar 4, 2026

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Everyone says competition in the fitness industry is getting worse. The data says otherwise. In this episode of Fitness Business Insights, I break down the latest UK fitness industry numbers and reveal something most coaches are missing: in-person personal training competition is no longer rising at the rate demand is. Using up-to-date 2026 gym membership data and registered PT numbers, I explain why: Gym memberships are growing faster than the number of registered PTsThe members-per-...

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Good News: Competition Just Got Easier for Personal Trainers

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