Goodbye blue tick? - Business Daily

What this episode covers

Once a much desired badge of authority and quality, on some social media platforms the blue tick (or check) is now available to anyone who chooses to buy one. But has this been a popular move? And has the monetising of verification meant that the blue tick has lost its credibility? We hear from industry experts who can shed some light on verification, which has dramatically changed since Elon Musk bought Twitter, now X, in October 2022. Presenter: David Harper Producer: Victoria Hastings(Image: Two workers look at a phone. Credit: Getty Images)

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How long is this episode of Business Daily?

This episode is 18 minutes long.

When was this Business Daily episode published?

This episode was published on January 17, 2024.

What is this episode about?

Once a much desired badge of authority and quality, on some social media platforms the blue tick (or check) is now available to anyone who chooses to buy one. But has this been a popular move? And has the monetising of verification meant that the...

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