Goodbye Cookies, Hello First-Party Data

We'd love to have your feedback and ideas for future episodes of Retail Unwrapped. Just text us!Have you been marketing to your customers the same way with diminishing results? Savvy retailers are building their own digital networks to up their marketing and advertising strategies. Permission-based data unlocks valuable customer insights and the power of predictive analytics that reshape how retailers go to market. Andy Mantis, President and Chief Commercial Officer, Commerce and Media Solutions at Verisk Financial, joins Robin Lewis and Shelley E. Kohan, TRR’s chief strategist, as they explore the finer points of how objective, fact-based data delivers a competitive edge in today’s digital marketplace.For more information on CommerceSignals please visit them at CommerceSignals.com.For more strategic insights and compelling content, visit TheRobinReport.com where you can read, watch, and listen to content from Robin Lewis and other industry experts.Be sure to follow us on LinkedIn and Twitter for the latest from Robin Lewis and The Robin Report.For more strategic insights and compelling content, visit TheRobinReport.com, where you can read, watch, and listen to content from Robin Lewis and other retail industry experts, and be sure to follow us on LinkedIn and Twitter.