Goodbye Lookalikes, Hello Predictive Audiences powered by AI

✨ Dive into our latest exploration, where we uncover LinkedIn's shift from Lookalike Audiences to Predictive Audiences. From insightful details of this new feature to best practices, this podcast episode is your go-to source for expanding your campaign's reach with the new AI-powered audience targeting tool.📝Special Episode Links:LinkedIn Predictive AudiencesHubSpot CAPI Integration🔑 Key Takeaways:LinkedIn is replacing Lookalike Audiences with AI-driven, dynamically updated Predictive Audiences.Predictive audiences can be created from lead gen form submissions, contact lists, or conversion events.Using Predictive Audiences enables precise targeting by adapting to user behavior and market changes in real time.🕒 Timestamps:0:24 - LinkedIn's transition from lookalike audiences to predictive audiences0:53 - New updates: Conversions API (CAPI)2:47 - Difference between predictive audience and lookalike audiences3:28 - Challenges of lookalikes on LinkedIn's B2B marketing5:44 - Three options to create a predictive audience: Lead gen form submission, Contact list, Conversion7:09 - Creating Predictive Audiences: Options and Recommendations10:16 - Two use cases to reach ICP (Ideal Customer Profile) successfully13:25 - Scenarios where predictive audiences may not be suitable14:34 - Recap of predictive audience features and upcoming episodesFound this episode helpful?Take 15 seconds to leave a review on Apple Podcasts or Spotify and share one thing you learned.→ Apple Podcasts HERE→ Spotify HERE~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~🔗 More About Us:🌐 Top LinkedIn Ads Agency, Speedwork: https://speedworksocial.com/💼 LinkedIn Ads Expert, Anthony Blatner: https://www.linkedin.com/in/anthonyblatner/For more engaging content, make sure to like, share, and subscribe!