Google AI Mode
from All Marketing Podcast Hosted by allmarketing
Google just killed the traditional search box, and if your business is still chasing ten blue links, you are already invisible. In this episode, Mark and Charlie break down the massive May 2026 Google I/O updates and reveal exactly why your organic traffic is tanking - and how to get it back by optimising for AI. What you'll learn in this episode: Why the new "Agentic Booking" feature allows Google to literally call your business and book appointments for users. The brutal truth about the 83 percent zero-click rate and how it impacts local WA businesses. A step-by-step framework for Generative Engine Optimisation (GEO) using structured data and entity clarity. How to build "Information Gain" to force Google's Gemini AI to cite your content as the primary source. Exactly how to track your new AI impressions using the latest Google Search Console reports. Hit subscribe to never miss an episode, and reach out to us at All Marketing if you are ready to stop guessing and start marketing smarter.
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