Google Analytics: How to Know If Your Marketing is Working

from Social Media Marketing Podcast · host Ter

Do you use Google Analytics? Want to know how data can help improve your marketing? In this episode I interview Christopher Penn, the VP of marketing technology at SHIFT Communications (a PR firm). He co-founded PodCamp with Chris Brogan and is co-host of the Marketing Over Coffee podcast. Show notes: https://www.socialmediaexaminer.com/133See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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This episode is 38 minutes long.

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This episode was published on February 20, 2015.

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