Google and Facebook Ads Simplified: Streamline Your Online Advertising Strategy | #146 Andy Janaitis

This episode of the Ecommerce Coffee Break Podcast features a conversation with Andy Janaitis, founder and chief strategist of ppcpitbulls.com and we discuss his favorite (simple) setup for Google and FB/Insta ads for small to medium brands.On the Show Today You’ll Learn:The influence of Google Ads on small-to-medium businessesSteps to easily enter the world of paid advertisingThe various options offered by Google to target the right audienceThe timeline for algorithm optimization and results-based testingThe relative strength of Google in comparison to other advertising platformsAndy Janaitis, founder of PPC Pitbulls, helps build authentic customer relationships and increase sales through ecommerce marketing. He uses data-driven strategies in Google Ads to drive results. With a focus on understanding clients' businesses, Andy believes in keeping marketing simple, making decisions with data, and pivoting to success. Get started on your digital marketing journey with a free strategy session at ppcpitbulls.com.Links & ResourcesWebsite: https://ppcpitbulls.com/LinkedIn: https://www.linkedin.com/company/ppc-pitbulls/YouTube: https://www.youtube.com/channel/UCNAmAY0uHbCvhmtw5wvIBWQGet access to more free resources by visiting the podcast episode page at http://bit.ly/3l76YqoEpisode SponsorToday’s episode is made possible by our friends at AccessiCart.AccessiCart helps with accessibility compliance and making your site work better for ALL your customers.Estimates are that 20% of all adults have a disability that requires accommodation. If a blind person can't enter a payment, you've lost a sale.AccessiCart can help. They work alongside your in-house teams to help you identify issues so your site can work better for more people, including people with disabilities.Get $250 off an audit of any size, including a mini-audit on your checkout -- a common place to find issues. At https://accessicart.com/ use the code "COFFEEBREAK".Subscribe & Listen Everywhere:Listen On: ​clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google PodcastBy rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.Tag the podcast on Instagram @clauslauter and let me know what you like about it.I'd love your feedback. Tap the the link to send me a text.______________________________________________________LOVE THE SHOW? HERE ARE THE NEXT STEPS!Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!   Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts   Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/   Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak   Partner with us: https://ecommercecoffeebreak.com/partner-with-us/