Google is getting more and more focused on authority, expertise and experience - Andrew Cock-Starkey

from SEO in 2026

Andrew Cock-Starkey and David Bain discuss how Google is getting more and more focused on authority, expertise and experience.Discussion points include how too many people are still too scatter-gun with their approach. Andrew shares some advice on how to focus down on topic areas and really demonstrate your Expertise, Authority and Experience to search engines.

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This episode is 16 minutes long.

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This episode was published on February 6, 2024.

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