Google Search Quality Rating Guidelines Demand Usefulness

from SEM Synergy · host WMR.FM

Digital marketing tactics seem to change with the wind, but the goal remains the same. In October, a newly released set of guidelines gave digital marketers a watchword and goal: usefulness. Is your website helpful and truly mobile friendly? Does it meet your visitors needs? Hear what BCI staffers including Duane Forrester, Mindy Weinstein and Bruce Clay have to say about the Search Quality Rating Guidelines, plus what they and other industry experts learned in 2015.

Episode metadata supplied by the publisher feed · Published Dec 16, 2015

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Google Search Quality Rating Guidelines Demand Usefulness

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