Google's Nexus 4 to have Little Impact in Smartphone Sales

Google is choosing to release its new smartphone, the Nexus 4, exclusively in developed countries such as the US, UK, and Australia. The phone will be sold at cost, meaning revenue will come only through content sales such as music and video services. Content providers, however, have been reluctant to release digital content in developed countries due to piracy fears. Therefore, Nexus 4 sales are not expected to impact sales of major manufacturers such as Samsung and Nokia.Lots of brands claim to be number one… but can they prove it?At Euromonitor International, we help brands build trust through evidence-based research. Our claim validation service ensures your marketing messages are backed by real data. Stand out in a crowded market. Visit euromonitor.com/claims to learn more.