Google’s Review Algorithms Are Tightening — Here’s What the Data Shows

from The Near Memo · host Greg Sterling, Mike Blumenthal & David Mihm

Send us Fan MailIn this episode of The Near Memo, Greg Sterling and Mike Blumenthal talk with Michel of GMB API about what new data reveals regarding review removals, fraud detection, incentivized reviews, and regional legal differences across Europe and the U.S.The conversation explores why reviews are increasingly central to AI-driven search experiences, how enforcement tools can unintentionally harm small businesses, and what this all means for trust, visibility, and competition in local search.Subscribe to our newsletters and other content at https://www.nearmedia.co/subscribe/

What this episode covers

Send us Fan Mail In this episode of The Near Memo, Greg Sterling and Mike Blumenthal talk with Michel of GMB API about what new data reveals regarding review removals, fraud detection, incentivized reviews, and regional legal differences across Europe and the U.S. The conversation explores why reviews are increasingly central to AI-driven search experiences, how enforcement tools can unintentionally harm small businesses, and what this all means for trust, visibility, and competition in local...

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Google’s Review Algorithms Are Tightening — Here’s What the Data Shows

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This episode is 28 minutes long.

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This episode was published on December 19, 2025.

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