Gordon Glenister On Influencer Marketing, Trees, and Entrepreneurship

Gordon Glenister is a global expert on influencer marketing having set up the UK association arm of the Branded Content Marketing Association influence division. He is also an award-winning author with Influencer marketing strategy and hosts the Influence the Global podcast. Gordon is a regular on the speaker circuit and often hosts panel discussions around influencer marketing and community building. Gordon also writes for the London Evening Standard. He is also a member of the Marketing Podcast network. he is a father to 3 boys and lives in the UK just outside the university capital of Cambridge Little known fact, he is also a qualified tree surgeon. Key Moments [00:05:00] First book success reveals self-doubt struggles. [00:06:56] Quick break, back to show, love it. [00:11:26] Making a difference, inspiring, collaborating, connecting, variety. [00:14:08] Cash flow problems, fluctuating investments, reviewing success, hiring good people, appreciating hard work, questioning affordable charges. [00:17:40] Entrepreneurial upbringing, inspired by gardening, making people happy. Find Gordon Online: https://www.linkedin.com/in/gordonglenister-influencermarketing-membership-speaker/ https://www.instagram.com/gordon.glenister/ https://twitter.com/GordonGlenister https://gordonglenister.com/ If you’re enjoying Entrepreneur’s Enigma, please give us a review on the podcast directory of your choice. We’re on all of them and these reviews really help others find the show. GoodPods: https://gmwd.us/goodpods iTunes: https://gmwd.us/itunes Podchaser: https://gmwd.us/podchaser Also, if you’re getting value from the show and want to buy me a coffee, go to the show notes to get the link to get me a coffee to keep me awake, while I work on bringing you more great episodes to your ears. →  https://gmwd.us/buy-me-a-coffee Follow Seth Online: Seth | Digital Marketer (@s3th.me) • Instagram: Instagram.com/s3th.me Seth Goldstein | LinkedIn: LinkedIn.com/in/sethmgoldstein Seth on Mastodon: https://s3th.me/@seth MarketingJunto.com Learn more about your ad choices. Visit megaphone.fm/adchoices