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購物節銷量驚人,卻湧現8成退貨潮、小店因此倒閉… 專家提醒:別讓KPI數字迷失願景! Feat.劉奕酉 | Today來讀冊157 episode artwork

EPISODE · Jan 9, 2025 · 31 MIN

購物節銷量驚人,卻湧現8成退貨潮、小店因此倒閉… 專家提醒:別讓KPI數字迷失願景! Feat.劉奕酉 | Today來讀冊157

from 今周大耳朵 · host 今周刊Business Today

在AI加速發展年代,KPI(關鍵效能指標)作爲經營管理核心工具,並沒有因科技進步而淡化,反而因AI的存在愈發重要。但數字目標設定後必須落實到執行,最終才能實現公司願景。 - 主持人 | 孝瑜 與談人 | 鉑澈行銷顧問執行長劉奕酉 與談書籍 | 主管必看!最強KPI管理術 -- ★書籍連結 | https://reurl.cc/geYnEb ★立即加入Podcast專屬交流社群 | https://lihi.cc/cL6aH -- Hosting provided by SoundOn

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購物節銷量驚人,卻湧現8成退貨潮、小店因此倒閉… 專家提醒:別讓KPI數字迷失願景! Feat.劉奕酉 | Today來讀冊157

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