Grace, Leverage, and Lead Generation: How Dual-Career Agents Can Thrive

From counterbalance and calendar discipline to automation, assistants, and events - Deja shares how dual-career agents can thrive without burning out. This podcast is for the real estate agents building their dream life and business on their terms—especially if you're working another job, raising a family, or building it all at once. In this episode of the Double Duty Agent Podcast, Carla sits down with Deja Mathews - coach, longtime dual-career agent, and new-construction sales alum - to unpack what itreally takes to succeed as a Double Duty Agent. You’ll learn: Counterbalance over “perfect balance.” How to honor seasons, shift focus when life or work demands it, and come back to real estate with intention.Leverage that buys back your time. TC from day one, a VA to run DTD2 calls and inbox triage, and a CRM/smart plans you’ll actually use.Aligned lead gen you’ll do consistently. Turn everyday life and events into conversations, referrals, and a reliable pipeline—especially through the holidays.Calendar = sanity. Why scheduling everything (yes, everything) creates freedom, reduces anxiety, and keeps promises to yourself and your clients.Mindset & grace. Stop comparing, use your day job as a superpower for lead gen, and give yourself permission to grow at your pace. This isn’t just content. This is coaching. Let’s go. Your Coaching Moment:  What season are you in right now - and what would “counterbalance” look like for the next 30 days? Choose one lever (automation, assistant help, or a simple event) you’ll put in place this week to support that season.Books Deja mentioned:Feel the Fear and Do It Anyway – Susan JeffersThe Alchemist – Paulo CoelhoTuesdays with Morrie – Mitch Albom Join the community and get weekly coaching in your inbox athttps://DoubleDutyPodcast.com.Share this episode with one other agent who needs it - and if you found value, leave a 5-star review to help us grow this movement.Send us Fan Mail