Grant Gunnison of Zero Homes talks electrification, scaling homeowner upgrades & fixing broken systems

Home upgrades shouldn’t be this hard - and yet for millions of homeowners trying to electrify, save money, or improve comfort, the process is confusing, time-consuming, and painfully outdated.Grant Gunnison, Founder of Zero Homes, knows this firsthand - and he’s on a mission to fix it by combining deep construction know-how with smart technology that removes friction for homeowners and contractors.In this episode, Grant shares:✅ Why the home improvement experience is broken, and what it costs homeowners✅ Why no one has solved this problem (until now)✅ How Zero Homes is tackling the impossible scale of electrification in America✅ The hidden operational traps founders face in legacy industries✅ The resilience it really takes to build something betterIf you’re a sustainability founder, operator, or anyone trying to solve big practical challenges in housing or climate, you’ll find Grant’s approach both honest and inspiring.Listen now and learn how fixing frustrating systems at scale can unlock real climate impact - one home at a time.