EPISODE · Dec 18, 2017 · 16 MIN
Great tip for your next big market research survey project
from Conversations for Research Rockstars
How do you prepare for big, new market research survey projects? Often, professional market researchers will do focus groups or in-depth interviews (IDIs) to generate hypotheses that will drive key content for the questionnaire design. But what if you don't have time or budget for those methods? We have a great tip.
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Great tip for your next big market research survey project
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