Green Pea: building the world's first sustainable retail park from scratch

In this episode of The I.A.D.S. Retail Park 🎧, Maya and Christopher explore Green Pea, the world’s first green retail park in Turin. 🌱 What do Patagonia, Brunello Cuccinelli, and a building you can disassemble with a screwdriver have in common? They’re all part of a manifesto-driven retail experiment. From energy-capturing floors to 20 million annual visitors, our hosts unpack how sustainability can be a business model—not just a marketing claim. 🛍️ Want the full breakdown of Green Pea’s strategy and lessons for legacy retailers? 👉 Click here to read the full exclusive on challenging the retail business model with the CEO of Green Pea! 👉 If you haven’t caught our first episode on Green Pea as a business case, click here. 👉 For further reading, check out our free IADS white paper on reinventing department stores through sustainability!For more insights, follow us on LinkedIn at International Association of Department Stores – I.A.D.S., explore our Substack, or visit www.iads.org. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit iads.substack.com/subscribe