Greenwashing: Estafa verde

Episode 10 of the Bróker Internacional podcast, hosted by Geopolítica y Geoeconomía de la Información, titled "Greenwashing: Estafa verde " was published on June 10, 2022 and runs 33 minutes.

June 10, 2022 ·33m · Bróker Internacional

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Summary

Acompáñanos a ver cómo es que las empresas utilizan estrategias de marketing para vendernos una supuesta “ecología” y “sustentabilidad” que jamás tuvieron, aprovechándose la tendencia en la preocupación ambiental, para poder continuar explotando los recursos mediante un maquillaje de concientización y reutiliza como de materiales. Acompáñanos a descubrir las peores facetas de la industria de la moda a lo largo de estos dos episodios.  Sigue al Observatorio Universitario de Negocios Internacionales en todas nuestras redes.

Episode Description

Acompáñanos a ver cómo es que las empresas utilizan estrategias de marketing para vendernos una supuesta “ecología” y “sustentabilidad” que jamás tuvieron, aprovechándose la tendencia en la preocupación ambiental, para poder continuar explotando los recursos mediante un maquillaje de concientización y reutiliza como de materiales.

Acompáñanos a descubrir las peores facetas de la industria de la moda a lo largo de estos dos episodios. Sigue al Observatorio Universitario de Negocios Internacionales en todas nuestras redes.

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