Groei, strategie & trends in franchise – Live vanaf De Nationale Franchise Beurs

from De Nationale Franchise Podcast · host Myopen Media B.V. | John H. Kerster

Wat maakt een sterke franchiseformule? En welke trends en kansen zijn er momenteel in de markt?In deze tweede live-opname vanaf De Nationale Franchise Beurs in Gorinchem spreekt host John met drie ervaren franchisepartners over de ontwikkeling van hun formule, de rol van franchisenemers en de strategieën achter succesvolle groei.Host John gaat in gesprek met Rijk van Geresteijn van Nederland fit20, Debbie Klein van New York Pizza en Tiago Jurgens eigenaar van De Nationale Franchise Gids.Samen bespreken ze hun ervaringen, waaronder de overstap van franchisenemer naar een leidinggevende rol, het behouden van een sterke merkidentiteit en de balans tussen lokaal ondernemerschap en centrale strategie.Ook komen actuele trends, merkpositionering en aanpassingen aan veranderende marktomstandigheden uitgebreid aan bod. De aflevering sluit af met inspirerende reflecties op toekomstige groei en de evolutie van de franchisesector.Meer info over de Nationale Franchise Beurs vind je hier.Gasten:Rijk van Geresteijn | Directeur Nederland fit20Debbie Klein | CEO New York PizzaTiago Jurgens | Eigenaar De Nationale Franchise GidsGastheer: John Kerster | Myopen MediaVoice-over: Strak Geregeld door MarjolijnePodcast editor: Milou van Rooijen | Mi LouBA

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Groei, strategie & trends in franchise – Live vanaf De Nationale Franchise Beurs

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