Groms Rising | Guest Shelly Alves of Nor Cal SUP Groms

In this episode, Nick Clark sits down with Shelly Alves, founder of Nor Cal SUP Groms—a nonprofit dedicated to supporting and inspiring youth through water-based activities, mentorship, and community connection. With the Paddle Splash Water Festival just around the corner (July 25–27 on Lake Natoma), Shelly shares how this vibrant event blends fun, fundraising, and purpose. From SUP races and yoga to community impact, she opens up about what drives her mission, how Nor Cal Groms is changing lives, and why getting involved matters now more than ever. Whether you're a paddler, a parent, or just love stories of purpose in motion, this episode will leave you ready to make waves. CLICK HERE to find out more about Nor Cal SUP Groms and Paddle Splash Water Festival.