Group Coaching Call Inside the Free Fractional CMO Community on Facebook episode artwork

EPISODE · Feb 25, 2025 · 1H 14M

Group Coaching Call Inside the Free Fractional CMO Community on Facebook

from Fractional CMO Show

In this episode of The Fractional CMO Show, Casey Stanton dives into the realities of charging premium rates as a fractional CMO. Inspired by a recent discussion in the CMOX Accelerator group, Casey explores the mindset, strategies, and client selection process necessary to command high-ticket retainers. He is joined by multiple guests who share their journeys in transitioning from agency work to fractional CMO roles, overcoming pricing objections, and finding the right clients willing to pay $8,000+ per month. Whether you're new to the fractional CMO model or looking to scale your business, this episode will provide actionable insights to help you charge what you're worth and work with high-value clients. Here's what we talked about:  - Why premium clients exist and how to position yourself to attract them - Understanding which industries can sustain high marketing budgets - How ad spend and overall marketing investment correlate with your fees - Shifting from execution-based services to strategic leadership - Real-life case studies of marketers successfully making the leap - The value of helping businesses build internal marketing teams vs. relying on agencies - Closing high-ticket deals by positioning yourself as a problem solver   🌟 Take the First Step Toward Growth with CMOx 🌟 Booking a call with our team is super easy, stress-free, and all about YOU. Whether you're exploring options or ready to scale, this no-pressure consultation is designed to understand your needs and guide you in the right direction. 📅 Schedule your call today: 👉 CMOx.com/call We'll make sure this is the most productive (and effortless) decision you've made for your business. Let's talk about strategy and success! 🎙️ Stay Ahead with the Fractional CMO Show 🎙️ Want to unlock the secrets of marketing success? Subscribe to the podcast and gain exclusive insights from industry leaders and experts! 👉 CMOx.com/podcast Got questions? We'd love to hear them! Submit your questions for a chance to be featured on an upcoming episode: 👉 FractionalCMOShow.com Subscribe today and start leveling up your marketing game!   Connect with Casey Stanton: Website: https://caseystanton.com/LinkedIn: https://www.linkedin.com/in/caseystanton

Episode metadata supplied by the publisher feed · Published Feb 25, 2025

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Group Coaching Call Inside the Free Fractional CMO Community on Facebook

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This episode is 1 hour and 14 minutes long.

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This episode was published on February 25, 2025.

What is this episode about?

In this episode of The Fractional CMO Show, Casey Stanton dives into the realities of charging premium rates as a fractional CMO. Inspired by a recent discussion in the CMOX Accelerator group, Casey explores the mindset, strategies, and client...

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