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EPISODE · Feb 3, 2022 · 17 MIN

Groupon, Vice President of Brand on Super Bowl and Black History Month

from Wharton Marketing Matters

Melanie Hellenga, Vice President of Brand at Groupon, joins Marketing Matters to talk about brand transformation, purpose-driven marketing, Super Bowl, and Black History Month.  Hosted on Acast. See acast.com/privacy for more information.

Episode metadata supplied by the publisher feed · Published Feb 3, 2022

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Groupon, Vice President of Brand on Super Bowl and Black History Month

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