Grow Your Business With Live Events

Hosting live events are a fabulous way to create a deeper connection with your prospects. But what sort of event to hold? A workshop? Maybe a meetup? Possibly a multi-day intensive? It is important to choose the event which is most likely going to give you the outcome you are looking for.   In this episode, Tim and I discuss the different styles of events that you could consider.  Today’s episode is a great resource for anyone who’s looking forward to holding their first event, or who has run an event without much success. Haven’t left a review yet?  We’d love your help to get to 100 reviews.  All you have to do is go to http://samanthariley.global/itunes Thanks so much for your support of the show! Do you have a guest suggestion for the Thought Leaders Business Lab podcast, a suggestion for a topic, or maybe a question you’d like answered on the show?  Click here and let us know: https://samanthariley.global/submit-suggestion/ For full show notes and links visit:  https://samanthariley.global/podcast/130 WHAT YOU’LL DISCOVER IN THIS EPISODE: Preparing for next year, now! (1:12) Zigging instead of zagging (3:28) Reverse engineering your event outcome (7:16) Idea’s for the different types of events you could host (9:52) Determine the duration of your event (11:37) Identify the size of your event (13:29) Maintaining connection with your audience through activities and interaction (18:33) The difference between a workshop and a stage presentation (19:40) Follow the right schedule - breaks are important! (20:09) Free or paid? (21:56) Should you sell during an event? (24:14) Following up with your audience (26:37)