Growing a 7-Figure DTC Brand through Micro-Influencers - with David Morneau

Marketing Strategies and Topics Covered in this Episode: What are micro-influencers? Why focussing on micro-influencers a sweet spot rather than trying to focus on any influencer Lessons learned from mistakes made while growing a brand and actionable strategies that were learned that are still relevant today. Examples of businesses that have been successful with micro-influencer marketing