Growing an Online Business Alongside a Bricks and Mortar Store

Linzi Rooney is the founder of Born and Bred, a bricks and mortar store in Belfast and a fast growing store online. It’s a company that helps artists thrive. Furthermore, Linzi is also selling her product to the four main Stena Line ships and is regularly fulfilling huge orders for Tourism Northern Ireland and Guinness. A silversmith by trade, Linzi speaks of how her idea, to support fellow artists, started as a charity. She explains why this had to then change and how Born and Bred was launched. Linzi talks about where her business was pre COVID19 and how the impact of it helped her business for the better. As a working mum of two girls, she shares how she manages both the bricks and mortar and the extremely busy online store. When it comes to staffing, Linzi gives advice on how to have a tight team that works. She shares her thoughts on social media, talks about Alt Text, Google Ad spend and fundamentally how Google led to her supplying large corporations with a product. With breast cancer in her family, Linzi speaks of the difficult choices she had to make for herself and her two children. She explains how their new lifestyle change ignited a business idea which she is now launching next year, Beyond the Herd. Get ready to be inspired by Linzi Rooney. A true Entrepreneur with an incredible business story. Check out the shownotes on the link below: https://www.diggforsuccess.com/post/growing-an-online-business-alongside-a-bricks-and-mortar-store