Growing your audience through publicity (with Jill Lublin)

In this episode of Shift, I chat with  - Jill Lublin - international speaker and author on topics around publicity and growing your business through referrals. In this chat, we talked about biggest mistakes people make when doing PR for their brands, how to grow your network, and ultimately how use publicity in an effective way. Tune in to learn more!    About Jill: Jill Lublin is an international speaker on the topics of Publicity, Networking, Kindness and Referrals.  She is the author of 4 Best Selling books including Get Noticed...Get Referrals (McGraw Hill) and co-author of Guerrilla Publicity and Networking Magic.  Her latest book, Profit of Kindness went #1 in four categories. Jill is a master strategist on how to position your business for more profitability and more visibility in the marketplace.  She is CEO of a strategic consulting firm and has over 25 years experience working with over 100,000 people plus national and international media.  Jill teaches a virtual Publicity Crash Course, and consults and speaks all over the world. She has spoken on many stages with luminaries such as Tony Robbins.  Jill also leads an intentional kindness community.  Visit publicitycrashcourse.com/freegift and jilllublin.com   Social Media links:   LinkedIn:  http://linkedin.com/in/jilllublin  Twitter:  http://twitter.com/JillLublinInstagram: http://instagram.com/jilllublin    Facebook: http://facebook.com/jilllublin Facebook business page: http://facebook.com/publicitycrashcourse   Clubhouse: https://clubhouse.com/@jilllublin  Website: http://JillLublin.com   Website:  http://PublicityCrashCourse.comJill’s Publicity Action Guide – http://PublicityCrashCourse.com/freegift     About your host:  Elena is a talent development specialist & an education advocate. She started her career in higher education, having worked across various institutions, departments and regions, followed by a shift to corporations - where she creates learning journeys, builds effective talent acquisition pipelines, and develops talent development programs. Elena has a strong interest in how we can use science - particular Behavioral and Neuro sciences - to help people learn effectively, expand their mindset and overall grow personally and professionally.    As an entrepreneur – Elena founded Bloom Youth - a tech education platform that prepares youth for the future - and co-founded Bessern – tech solution for productivity and well-being in organizations.  When she is not leading talent transformation, she volunteers her time to help young students with their career development goals, as well as military veterans looking to make career transition to corporate jobs.   Learn more about Elena: https://linktr.ee/ElenaAgar   Connect with Elena on LinkedIn: https://www.linkedin.com/in/elenaagaragimova/   Twitter: https://twitter.com/elenaagaragi  Instagram: https://www.instagram.com/elenaagaragimova/   Facebook: https://www.facebook.com/elenaagaragimova   YouTube: https://www.youtube.com/channel/UCX-tUIvseCy5SKgzkZuXv7Q?view_as=subscriber