Growth, Grit, and Giving Back | The Journey of Gift Better Co.

On Episode 4 of Behind the Business, Faheem sits down with Olivia Villalta and Vanessa Griffiths, the dynamic duo co-founders that are building Gift Better Co., a corporate gifting company built around meaning, impact, and a whole lot ofhustle. Olivia left a demanding corporate career and Vanessa was searching for her entrepreneurial outlet. Together, they built Gift Better Co. from the ground up, navigating growth, pressure, and big wins along the way. They share how they landed a $500K corporate contract with no employees, no warehouse, and barely enough time to breathe and still managed to deliver. This episode is aboutscrappiness, betting on yourself, and figuring it out even when the odds feel stacked against you. If you’ve ever wondered what it’s really like to build something meaningful from scratch this is the one. Stay connected with #behindthebusiness : 📱 Instagram: https://instagram.com/behindthebiz_pod📱 LinkedIn: https://www.linkedin.com/company/behind-the-business-podcast/ Chapters:00:00 Introduction to Gift Better Co01:48 The Concept of Corporate Gifting03:41 The Journey to Entrepreneurship06:25 Identifying Market Needs10:40 The Importance of Storytelling in Business12:31 Building a Personal Brand14:36 Acquiring Initial Clients20:13 Winning a Major Contract25:55 Warehouse Challenges and Contract Delays32:06 Overcoming Operational Hurdles34:39 Seizing Opportunities Through Networking46:09 Building a Strong Team and Leadership48:16 Advice for Aspiring Entrepreneurs