GTM 147: RevOps Is a Hidden Growth Engine with Navin Persaud, VP of RevOps at 1Password

Navin Persaud is the VP of Revenue Operations at 1Password, where he leads a 30+ person team supporting a GTM org of 450+. With over 20 years of experience across RevOps, SalesOps, and MarketingOps, including time at IBM and high-growth SaaS companies, Navin has built a reputation as one of the sharpest operators in the game. He’s known for building scalable systems, ruthless prioritization, and a clear-eyed view of how AI is reshaping operations.Discussed in this Episode:Why RevOps is the most essential team for scalable growthThe real signs that it’s time to hire your first RevOps leaderWhat AI is disrupting first in RevOps forecasting, enrichment, orchestration, and reportingThe rise of GTM Engineers and the shift toward intelligence-layer operationsTactical frameworks for combining AI insights with human judgmentHow RevOps should evolve from executor to strategic growth partnerHiring advice: what makes a great early-stage ops hire and how to test for curiosityHighlights:05:00 - The sports field analogy: building the GTM pitch, not just playing on it07:00 - AI is both the scariest and most freeing technology in ops today09:00 - GTM Engineers and the orchestration opportunity ahead11:00 - Product-market fit is the right time to invest in RevOps13:00 Forecasting, enrichment, and demand routing—where AI adds leverage17:30 -Why dashboards are dying and how ops will move to real-time insights27:00 - How RevOps became a central GTM function30:00 - Advice for founders on when (and how) to bring in ops leadership33:00 - “Perfection is the enemy of pace”—a RevOps mantraGuest Speaker Links (Navin Persaud):LinkedIn:https://www.linkedin.com/in/navinpersaud/1Password:https://1password.com/1Password Careers:https://1password.com/careersHost Speaker Links (Sophie Buonassisi):LinkedIn:https://www.linkedin.com/in/sophiebuonassisi/Newsletter:https://substack.com/@sophiebuonassisiWhere to find GTMnow (GTMfund’s media brand):Website:https://gtmnow.com/LinkedIn:https://www.linkedin.com/company/gtmnow/Twitter/X:https://x.com/GTMnow_YouTube:@gtm_nowThe GTM Podcast (on all major directories):https://gtmnow.com/tag/podcastThe GTMnow Podcast The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.Visit gtmnow.com for more episodes and other interesting content.