EPISODE · Aug 9, 2024 · 15 MIN
乖乖力拼轉型搶商機！大玩創意靠聯名揚名國際｜台灣影響力
from 財訊 《Wealth Magazine》 · host 財訊雙週刊
本集由「乖乖股份有限公司」贊助播出 台灣有個都市傳說，甚至曾被外媒BBC報導討論過，只要在電腦或機器上放置綠色包裝的乖乖，就能讓設備「乖乖」避免出包，連護國神山台積電都是愛用者。 本集邀請到乖乖股份有限公司總經理簡嘉鋒，分享品牌轉型歷程、如何靠著客製化翻新大眾對乖乖的印象，並且成功成為外銷全世界的台灣國民零食。 -- Hosting provided by SoundOn -- Hosting provided by SoundOn
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乖乖力拼轉型搶商機！大玩創意靠聯名揚名國際｜台灣影響力
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This episode is 15 minutes long.
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This episode was published on August 9, 2024.
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